What is SEO?
Search Engine Optimization, or SEO, is the process of building a website that is both useful for visitors entering the site but also making sure the search engines rank your website high in the rankings for search terms important to your business. SEO allows for targeted visitors looking for your business, in the past marketing was about a hope, today marketing is about proven success and verifiable data.
Should I promote my business using Facebook?
Facebook can be a huge part of your online marketing endeavors, for almost ANY business, if a solid understand and strategy is in place. Use Facebook to educate your customers about who you are and what you do. After all, the best form of advertising is word of mouth and social media is just that. Keep in mind a successful marketing plan integrates BOTH social media and a great website. To read more visit our Social Media section.
How does a website benefit my business?
Today, consumers are online looking for your business more than any time in the past and the trend will not be slowing anytime soon. They are looking for any and all information pertaining to the good or services you provide but more often they are looking for basic information such as hours, phone number and address. If you do not have a website it is just like having a closed sign on your brick and mortar building. For more information visit our Website Development section.
Does LocalTek offer consultation services?
LocalTek offers consultation services for:
- Website Development
- Website Rebuilds
- Social Media Promotions
- Search Engine Optimization
- Online Marketing
Will I be able to make changes to my website?
YES! Please do! A Content Management System or CMS is the software in which you can make changes and additions to your website. A great CMS for the average person requires no coding experience or intricate technological expertise to make edits to the pages, content or pictures in the website. The learning curve is often short and is as simple as typing in your domain name and logging in. In fact, most users are able to pick up the basics without any training at all. Having this type of CMS reduces ongoing maintenance costs to your business and increases the likelihood of using the website as a integral marketing tool.
