If your small business has noticed a decline in business from the same Yellow Page ad you have been buying for years then you are witnessing the results of the drastic shift of consumers in large and small areas taking advantage of the easy access to information online.
Today people are much more likely to search for “Bonne Terre Restaurants” on Google before they pick up the print edition of the Yellow Pages. Along with this is the shift of people doing the exact same thing from their internet enabled mobile phone.
This trend is here to stay and is only going to accelerate with the rural broadband stimulus driving broadband access deeper into rural areas.
What do you do to be prepared?
It is not as simple as just having a website, you must have a website that has been properly setup to show up in Google or the other major search engines when someone searches for your business or the service or product you offer.
Most small businesses are not aware of this need, they are not aware that their website is now the primary way people will find information on them. The internet has become the phone book and your website has become your ad.
It is likely that even if you have a website it has not been properly optimized for local search and almost guaranteed if it was built more than a couple years ago it will not be setup in the proper way.
We at Localtek specialize in these services and our small business customers are proof positive that this works. Contact us today for a review of your website or quote for a website to help your business get online now.
